Poison Prevention in Action (PPIA) raises the awareness of the issue of unintentional poisoning and provides Albertans with actions they can take to prevent poisoning. Every year for National Poison Prevention Week in March, IPC along with a variety of partners and community promoters highlight poison prevention issues that impact families and provide key messages to prevent poisoning. To support the campaign, an extensive toolkit is created containing posters, engagement activities, infographics, etc. These resources are available to order free of charge or to download. While the resources are created for National Poison Prevention Week, they are not dated and can be used throughout the year.